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25th June 2021


This weekend Ainscough Crane Hire will be joining other businesses, community groups, and individuals to show its support for Armed Forces Day, which takes place on Saturday 26th June.

Armed Forces Day is a chance to celebrate the men and women who make up the Armed Forces community – from currently serving troops to service families, veterans, and cadets. Showing support for the Armed Forces provides a much-valued morale boost for the troops and their families.

Across the country, flags will be raised at public buildings and landmarks to mark the occasion while other gestures of goodwill include free access to services such as leisure centres for veterans.

Ainscough is a company with a proud history of employing ex-military personnel, with former members of the Armed Forces bringing the skills and knowledge gained during their service to many different aspects of the business.

We’re proud to have created an environment that is welcoming to people who have served and provides them with the chance to forge rewarding careers with great opportunities for progression.

Ainscough’s CEO Peter Gibbs served 16 years with the Armed Forces, in which time he commanded a number of Infantry and Helicopter units and held responsibility for military aviation standards and safety.

Peter explains why supporting the armed forces is important to Ainscough:
“We have over 200 colleagues in the business who served in the Armed Forces. From crane operators to lift supervisors, fitters, to members of our QHSE team, you can find ex-members of the Armed Forces throughout our whole business. They have transitioned into Ainscough and fit very well with our values and our Make the Safe Choice culture.

“We are proud to support Armed Forces Day every year, but the work that’s been undertaken over the past year supporting COVID-19 testing and the vaccine rollout reminds us just how important these men and women are to our daily wellbeing.”

Paul Haigh, Area Operations Manager (Northwest), spent 8 years in the army as part of the Queen’s Lancashire Regiment who carried out tours of service in Northern Ireland & Iraq.
“There are lot of ex-forces here at Ainscough,” says Paul including ex-members of the regiment I served in, “The company is brilliant at enabling people to make the transition to being in the civvy workforce. There are a lot of transferable skills from the army that makes ex-service people well suited to working in crane hire, the Leadership Team also supports you in developing the commercial experience that wasn’t necessarily a part of army life.

“I think Armed Forces Day is a great opportunity to celebrate all the valuable work that servicemen and women undertake. There’s a lot that goes on behind the scenes that people aren’t always aware of, but it all helps keep the country safe and it should be recognised. I’ll be joining my Ainscough colleagues in saluting the forces on Saturday.”

#SaluteOurForces is a simple way to pay tribute to the British Armed Forces community for their hard work, dedication, and efforts to and keep us safe in the UK and across the globe. To join in, simply share a photo on social media of you saluting with the hashtag #SaluteOurForces.

To find out more about how you can get involved with Armed Forces Day 2021, please visit:

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